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about us

a systems agency that thinks implant marketing deserves a better phone call.

We started where most implant programs leak: the moment a ready patient calls and nobody answers. Everything else in the system was built to feed that moment and follow through on it.

who's behind it

built by a systems agency, not a call center.

Pinecone Dental Marketing is built and run by Pinecone Digital, a systems-first growth agency in Salt Lake City. We build AI, web, and digital marketing systems for service businesses.

We also build Pinecone OS, our own agentic marketing platform. It runs Ava's call scoring, the consult briefs, and the reporting that ties every ad dollar to a treatment start.

PO

Porter Olson

Founder, Pinecone Digital

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how we work

  • software for the repetitive work
  • people for the judgment calls
  • no borrowed numbers
  • earned every month

why we built it

the playbook works. the people-heavy middle doesn't scale.

Specialist implant agencies proved the playbook: full-arch ads, dedicated funnel pages, setters, and treatment coordinators. The expensive, leaky part is the middle, where humans work phones on a schedule while patients call whenever they're ready.

We build AI systems for service businesses for a living. So we rebuilt the middle with software that answers on the first ring, qualifies like a good setter, and never forgets to call back, and put Pinecone Signal at the front so the budget starts with people already shopping.

our commitments

what we will and won't do.

  • publish our price

    $3,500 per location per month, on the site. No sales call required to find out.

  • never borrow numbers

    We're new. We won't quote results we haven't earned, and we'll show you every number from your own calls.

  • always disclose the AI

    Ava says she's AI in her first sentence, on every call.

  • never cold call anyone

    Pinecone Signal decides who sees ads. Ava only calls people who asked to hear from you.

  • protect patient data

    Vendors under Business Associate Agreements, consent before texts, no sensitive numbers by voice.

  • earn it every month

    Month to month. If it isn't working, you shouldn't be paying.

pinecone os

the platform under the program.

Pinecone OS is our own agentic marketing platform. In the implant program it does the work nobody sees.

score

call grading

Every call scored for booking, qualification, guardrails, and tool success.

brief

consult briefs

Structured handoffs built from each conversation, with recording and transcript.

report

cost per start

Ad click to treatment start, by campaign, audience, and location.

stop paying people to miss your calls.

Thirty minutes with the people who build it. You'll hear Ava answer as your practice before you decide anything.

  • Your market: how many people near you are shopping for implants
  • Your surgical capacity and current lead flow
  • Ava answering live as your practice
  • Ad budget sized to your market, and the $3,500 fee